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POSTGRADUATE COURSES
PG COURSES - M.B.A (Marketing)- Course Code - 163

Eligibility: Any Degree except B.Lit.
Duration: 2 Years
Fee Structure

I Year II Year
15250.00 15250.00

COURSE CONTENT

CODE SUBJECT
I Year
DRM11 Paper - 1.1 Management Process & Behaviour
DRM12 Paper - 1.2 Managerial Economics
DRM13 Paper - 1.3 Accounting for Managers
DRM14 Paper - 1.4 Business Environment
DRM15 Paper - 1.5 Business Law
DRM16 Paper - 1.6 Managerial Communication
DRM17 Paper - 1.7 Computer Application in Management
DRM18 Paper - 1.8 Research Methodology
II Year
DRC21 Paper - 2.1 Functional Management-I
DRC22 Paper - 2.2 Functional Management-II
DRC23 Paper - 2.3 Strategic Management
DRC24 Paper - 2.4 Marketing Research
DRC25 Paper - 2.5 Advertising and Sales Promotion
DRC26 Paper - 2.6 International Marketing
DRC27 Paper - 2.7 Services Marketing
DRM28 Paper - 2.8 Project Work (No Viva Voce) / EMSB (Entrepreneurship and Management of Small Business)


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